When Mr Zuckerburg introduced WhatsApp Cloud API in May 2023, any business of any size was able to use WhatsApp business API to communicate with their customers. Now let’s discuss WhatsApp Chatbots or commonly called the WhatsApp bot It is not that far to meet with a time when all internal and external communications can be handled through a chatbot. It is evident from the data that businesses are willing to adopt chatbots in various areas of their functions. About 3 in 4 companies are satisfied with the results they are getting with the use of chatbots. The Rest of the 62% already planning to adopt a chatbot in their system. Only 19% of businesses do not use chatbots while 19% already use them. The popularity of chatbots is really striking as 88% of the surveyed at least once had a conversation with a chatbot. In this survey, they found out that only 38% will wait for a human agent to help them while the rest of them are willing to chat with a chatbot to solve their issues. They found out the following details the chatbot preference among customers. They surveyed 774 online business owners and 767 customers to find out the current chatbot trends. This ability of chatbots in handling a varied variety of tasks makes them widely popular in the e-commerce industry, health care, banking and financial services, education and many more.Ī study by Tidio in 2022 derived the below-given stats about the use of chatbots in 2022. Chatbots are gaining popularity not only in customer care and data collection but also in other areas of business such as operations, marketing and human resources.
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